May 14, 2021

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Rules for leading in logo design?

Hello. I’m making this post as this is an issue that has popped up a few times when designing logos. Say for instance I’m designing a logo in which the text I need to include is quite long for just one line, I’ll usually break it up into two (or perhaps three) lines. But often I find myself wasting a lot of time trying to determine the ideal leading between the different lines, and so I’m wondering if there are any golden rules to follow in situations like this?

submitted by /u/He_Is_A_Char
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